Editors to Present Their Titles Directly to Booksellers in Open Forum

Norwalk, CT, March 26, ‘02: BookExpo America (BEA) has officially announced its conference sessions for the 2002 convention which will take place this year in New York City at the Jacob K. Javits Center, May 1 - May 5. Convention officials note that this year’s conference program reflects a change over the past couple years when digital publishing played a critical role in defining the content of educational sessions. The focus of the 2002 educational program will be on the more traditional delivery of the book, highlighted by the "Editor & Bookseller Buzz Forum", where leading industry editors and publishers will pitch their key titles to booksellers, book reviewers, and other industry professionals.

"The ‘Buzz Forum’ typifies what we have set out to do this year," notes Greg Topalian, Vice President and Show Director for BEA. "We want to focus on some of the more conventional aspects of publishing, and what better way to do that than by putting some of the industry’s leading editors directly in front of booksellers? Our conference program has evolved to become a critical component of the convention experience and we strive to deliver information that our audience is seeking at the moment." Editors and publishers who will participate in the "Buzz Forum" include Jennifer Barth (Henry Holt & Co.), Morgan Entrekin (Grove/Atlantic, Inc.), Jonathan Galassi (Farrar, Straus & Giroux), Leigh Haber (Hyperion), Errol McDonald (Alfred A. Knopf), Geoff Shandler (Little Brown & Co.), and Nan Talese (Doubleday). Chairing the Forum will be Nora Rawlinson, Editor-In-Chief, Publishers Weekly. The ‘Buzz Forum’ is open to all BEA badged participants at no charge. Other noteworthy conference sessions in the BEA program include an all afternoon seminar for the independent publisher; a full day seminar on publicity and public relations; as well as individual seminars geared for rights professionals, librarians, and foreign publishers. (more)

"This year’s educational sessions take advantage of the New York City venue," notes Mark Dressler, an independent industry consultant who is in charge of developing BEA’s conference program. "While we are still actively involved in examining the digital future as it pertains to publishing, we are also offering more in-depth programs focusing on rights, editorial, channel and market specific issues."

Some of the noteworthy educational seminars at BEA this year include:

Wednesday, May 1

Rights: A Global Perspective (9:00am - 1:00pm, Room 1E14)

Selling Subsidiary Rights and Permissions (1:00pm - 5:30pm, Room 1EO7)

For Independent Publishers: The Best Way To ... Work With Your Distributor For Sales, Attract Media Attention, Sell Through Non-trade Channels…and more (1:00pm - 5:00pm, Room 1E09)

PubMarketing 2002: Selling to Libraries (9:00am - 12:30pm, Room 1EO7).

Thursday, May 2

The State of Our Industry: Trends, Data and Intelligence (8:15am - 12:30pm,

Room 1E15)

Powerful Publicity for Books & Authors in Today’s Volatile Media Marketplace (9:00am - 4:30pm, Room 1EO7)

A European Market Profile (1:00pm - 2:30pm, Room 1E14)

BookExpo’s Editor & Bookseller Buzz Forum (4:30pm - 6:00pm, Room 1E15).

Saturday, May 4

Publisher + Book Packager + "Brands" = Successful Publishing! (10:00am -

11:30am, Room 1E15)

How Should Libraries Recompense Publishers and Authors in the Digital Age? (1:00pm - 2:30pm, Room 1E15);

What We Review, Retail and Reward: As Tastemakers, Do We Project a Culture of Ideological Elitists? (3:00pm - 4:30pm, Room 1E14).

For detailed seminar descriptions, related costs or other information concerning BookExpo America and registration, please call 800/840-5614 or 203/840-5614 (International) or visit the BEA web site at www.bookexpoamerica.com.

Reed Exhibitions is the world's largest organizer of business-to-business events. Each year Reed events assemble about 156,000 suppliers and over a million buyers from around the world. Today, Reed events are held in 35 countries throughout the Americas, Europe, the Middle East, Africa and Asia/Pacific, and are organized by 30 fully staffed offices. Reed's portfolio of events serves 49 industries in 12 key sectors. BookExpo America is one of five other Reed events in the Reed Global Book Publishing Network. These include the Asia International Book Fair, London International Book Fair, Salon du Livre: Paris Book Fair, Tokyo International Book Fair and BookExpo Canada. As a member of the Reed Elsevier plc group, a world-leading business and information provider, Reed offers integrated market access programs covering exhibitions, trade publications, direct marketing and the Internet over a database of more than 9 million. (NYSE: RUK/ENL).

FOR IMMEDIATE RELEASE

Norwalk, CT, January 25, 2002: Rudolph W. Giuliani has agreed to provide remarks at the Opening Night Welcome Reception on Thursday, May 2 at 6 pm at this year's BookExpo America (BEA) which will be held at the Jacob K. Javits Center in New York City, May 2 –

May 5. This is the first time the annual book convention has been held in New York City in over ten years, so Mr. Giuliani's appearance appropriately sets the stage for a convention that will be celebrating its return to the publishing capital of the world.

Mr. Giuliani's comments will focus on his own new business book, Leadership, which will be published by Talk Miramax in June 2002, in which he shares the principles of leadership that proved so reliable and effective during the most testing of times. On September 11, 2001, Mr. Giuliani emerged as America's steadiest hand, leading the city and the nation throughout the worst domestic disaster in our history.

"I am profoundly honored, and deeply grateful to Mr. Giuliani for taking the time to address our convention attendees as BookExpo America returns to New York City," notes Greg Topalian, Show Director for BEA. "I can't possibly think of a more appropriate speaker. New York is the center of book publishing and many people who work within the industry were not far removed

from the events of September 11. Mr. Giuliani's name is synonymous with New York and his courage since September 11 and his dedication to the city and people of New York has been inspirational. He is a model of leadership and I know that our national as well as international audience will be eager to hear his words."

Convention officials note that the return of BEA to New York this year has been met with enthusiastic support. "Despite the downturn in the economy, especially for travel related industries, BEA is doing record business," continues Topalian. "Interestingly, I think part of the reason we're doing well is because the convention is in New York and people throughout the

country want to show their support. This is an industry that identifies with New York." BEA has also undertaken a number of initiatives reaching out to librarians and specialty buyers at retail outlets throughout the country to boost its attendance. In addition, convention organizers note that they have received enthusiastic comments from booksellers at Eastern regional trade shows who are eager to participate in the convention for the first time in many years.

Leadership is Rudy Giuliani's own guide to the essential principles that sustained him throughout his extraordinary career. His management and decision-making skills have proven to be outstanding through his two terms as Mayor of New York City, his years as U.S. Attorney and with the Justice Department. Whether dealing with a catastrophe, or with the many problems

large and small that afflict a great city on a daily basis; whether addressing New York's $40 billion budget or issues of infrastructure; or handling complicated human issues or assembling a brilliant team, Mr. Giuliani has relied on a systematic and methodical approach that can work for any manager, in any sized business.

BEA’s Opening Night Welcome reception is open to all BEA registered participants. The convention is open to the trade only.

Reed Exhibitions is the world’s largest organizer of business-to-business events. Each year Reed events assemble about 156,000 suppliers and over a million buyers from around the world. Today, Reed events are held in 35 countries throughout the Americas, Europe, the Middle East, Africa and Asia/Pacific, and are organized by 30 fully staffed offices. Reed’s portfolio of events serves 49 industries in 12 key sectors. BookExpo America is one of five other Reed events in the Reed Global Book Publishing Network. These include the Asia International Book Fair, London

International Book Fair, Salon du Livre: Paris Book Fair, Tokyo International Book Fair and

BookExpo Canada. As a member of the Reed Elsevier plc group, a world-leading business and information provider, Reed offers integrated market access programs covering exhibitions, trade publications, direct marketing and the Internet over a database of more than 9 million.

(NYSE: RUK/ENL).

For more information concerning BookExpo America and registration for the above events, please call 800/840-5614 or 203/840-5614 (international) or visit the BEA Web Site at http:/bookexpo.reedexpo.com.

  BookExpo America 2002

Press Credentials will be issued to those with EDITORIAL STATUS ONLY. Verification of status is subject to the discretion of BEA’s PR Department. To verify editorial status, include am editorial business card AND a copy of the editorial masthead from your publication. Note that credentials will not be issued until editorial status is confirmed. Also note that press credentials will not be mailed -- you may pick them up in the press room when you arrive at the event. Freelance Journalists will only be granted press credentials with a letter supplied from the publication that has commissioned their services PRIOR TO THE EVENT. Media who registered as press for BEA 2001 must still follow appropriate registration procedures for BEA 2002. Please complete and return this form by fax no later than March 22, 2002 to:

Name:_____________________________________ Editorial Title:_________________________________

Publication/Station:________________________________________________________________________

Address:_________________________________________________________________________________

City:_____________________________State:___________________________Zip:____________________

Phone:_________________________________Fax:_________________________Email________________

Wednesday, May 1 * Education Sessions

(PE 1) Rights: A Global Perspective ____

(PE 2) PubMarkting 2002: Selling to Libraries ____

(PE 3) Buzz Your Books ____

(PE4) For Independent Publishers ____

(PE5) Selling Subsidiary Rights & Permissions ____

(PE6) What Works: Digital Conent Applications ____

(PE7) Will eBooks Circumvent Agents ____

Thursday, May 2 Education Sessions

(PE 8) The State of Our Industry ____

(PE9) Epub University ____

(PE10) Powerful Publicity for Books ____

(PE11) The Impact of New Modalities ____

(PE12) Creative Destruction ____

(PE13) A European Profile ____

(PE14) Terms ____

Saturday, May 4 * Education Sessions

(PE 15) Publisher and Book Packager & Brands ____

(PE16) Marketing Spanish Books ____

(PE17) Sales and Marketing for Spiritual and Mission ____

(PE18) How Should Libraries Recompense ____

(PE19) Exploiting the Invisible Web ____

(PE20) Marketing To Reading Groups ____

(SE2) BEA’s AudioBook Tea $15 ____

(SE 3) Saturday Book & Author Breakfast ($25) ____

(SE 4) Harlem Walking Tour $5 ____

$45 for 2; $100 for 5 ____

(SE9) Literary Luncheon ($40) ____

 For seating purposes, please check individual session you plan to attend.

 ____ TOTAL PAID EVENTS